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Interactive Session on Which Are the Underlying Factors of Cultural, Geographical and Policy Aspects and How to Integrate Them in CCAM Design and Policy Implementation


Location: Room - Ballroom

CCAM solutions face a significant challenge characterized by decreased societal demand due to their difficulty in effectively conveying their advantages within existing mobility systems and adapting to the diverse environments where citizens live, work, and conduct their daily activities. On this panel, we reflect how cultural, geographical and policy aspects affect CCAM solutions towards fair and accessible mobility in European regions. The discussion will focus on the exploration of the challenges and barriers hindering the effectiveness of CCAM in relation to the above-mentioned aspects.


Presenters


Anna Anund Dr.Anna Anund, Research Director, VTI

Anna Anund is an Associate Professor at Linköpings University and has a Phd in Medicine from Karolinska Institutet. Her research is about traffic safety, especially in relation to humans in the transport system. She is involved in studies about driver fatigue , driver support systems, HMI, autonomus vehicles/shuttles and how to design a system with the user in the centre.


Guido Di Pasquale Guido Di Pasquale, Managing Director, PAVE Europe

Guido Di Pasquale is Managing Director of PAVE Europe – Partners for Automated Vehicle Education, where he leads the association in the mission of educating citizens and public authorities about the benefits of fully driverless technologies related to safety, mobility, efficiency, sustainability and inclusiveness. He has 20 years of experience in the transport and automation field, specialising in Intelligent Transport Systems, Automated Mobility, integrated mobility, research and innovation, strategy and policy.


Andrea Hauslbauer Dr.Andrea Hauslbauer, Research Associate, DLR

Dr. Andrea Hauslbauer is a research associate in the group for automated and connected driving at the Institute of Transport Studies, German Aerospace Center (DLR). She holds a PhD (Dr. rer. nat.) from Dresden University of Technology, where she researched pathways to reduce car use from a psychological perspective, which included a guest research stay at the University of California, Davis. Andrea also holds an M.Sc. in Human Factors in Engineering from the University of Twente (NL) and a B.Sc. in Psychology from Munich University (LMU). Her work bridges psychology and transport research.


Rebecca Marsden MissRebecca Marsden, VP of Commercial Finance, Oxa

Rebecca leads Oxa's Commercial Finance team and within it some of the key work streams related to Oxa’s value proposition for its customers, partners and investors, market analysis and Oxa’s positioning within it, pricing strategy, financial strategy and financing both near and long term. Rebecca joined Oxa from Apollo ibott 1971, where she specialised in data-driven underwriting with a particular focus on emerging markets including new mobility. With nearly 20 years of international experience across banking and financial services, she has also previously held positions at AXA, Willis Towers Watson, Credit Suisse and Goldman Sachs.


Edwin Mermans Edwin Mermans, Senior Advisor International Affairs, Province of Noord-Brabant

Edwin Mermans is senior advisor international affairs at the Department of Mobility and Infrastructure from the Province of Noord-Brabant and process manager of the European ‘New Mobility Services’ initiative as part of the European Innovation Partnership on Smart Cities and Communities. Furthermore he is working on the Trans-European Transport Network, Mobility as a Service, Smart & Green Mobility and Sustainable Urban Mobility ambitions of the region. He has experience in a wide range of European programmes and networks. He is fascinated by the role of governments in dealing with societal challenges by building multi helix learning ecosystems using design-thinking concepts.


Stella Nikolaou Stella Nikolaou, CERTH

Stella Nikolaou is a Human Factors expert and Research Associate at the Hellenic Institute of Transport since 2003. She has been involved in more than 20 national and European research projects since 1996, mainly leading/ supporting the technical implementation. Her main research focus includes road safety research with emphasis on automation and connectivity, human factors impact studies and interaction concepts, driver state monitoring, as well as policy recommendations and roadmaps on “smart mobility”. She is the Scientific Manager of the recently funded EU project Diversify-CCAM focusing on integrating diversification aspects in CCAM design and development to foster mobility equality.


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