Urbanism Next
University of Oregon University of Oregon

2023 Urbanism Next Conference

Portland, Oregon, USA
April 26-28, 2023
March 17, 2021
8:00 am
to
March 19, 2021
5:43 pm
Pacific
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North Bayshore in Mountain View, California – Creating a New Mixed Use, Multi-Modal Neighborhood


Location: Oregon Convention Center - C-120

Mountain View’s North Bayshore district is a suburban business park and home to several of Silicon Valley’s most prominent technology companies, including Google, Intuit and Microsoft. The City has partnered with major employers on an ambitious vision to transform North Bayshore into a vibrant mixed-use neighborhood with 10,000 new homes, open space, and cultural amenities. Realizing this vision will require innovative transportation solutions to overcome limited roadway capacity and meet the city’s 45% drive-alone target. This presentation will focus on the complementary land-use and transportation strategies that will enable this long-term vision for North Bayshore.


CE Credits for APA, AIA, and ASLA, should be available for many sessions and workshops. More information on this will be available shortly.

Presenters


Sophia Forde Sophia Forde, Google

Sophia Forde is a multi-modal transportation planner with experience working across a wide range of public and private-sector projects. As part of the Google Transportation Team, Sophia oversees transportation planning and policy for Google’s Mountain View portfolio. She works closely with the City of Mountain View and other stakeholders to promote sustainable travel choices for residents, workers and visitors. Prior to her role at Google, Sophia worked for the City of San Francisco as well as various consulting firms. Outside of work, Sophia enjoys trail running, biking and exploring new cities.


Roni Hattrup Roni Hattrup, Mountain View Transportation Management Association

Roni is a Senior Program Manager with Gray Bowen Scott and serves as the Executive Director of the Mountain View Transportation Management Association. Roni has over 20 years of transportation program management experience. Her passion for TDM started early in life as she commuted 3 hours each day to attend high school. She knew there had to be a better way to improve the quality of life for commuters. She's dedicated her career to improving transportation and now manages TDM services to efficiently move over 1 million commuters every year in the Bay Area.


Jim Lightbody Jim Lightbody, Lightbody Consulting

Jim Lightbody has extensive experience working in transportation planning. He is a nationally recognized expert in the planning, design, and operation of multi-modal transit systems, and in funding strategies and transit-oriented development. Mr. Lightbody specializes in transportation corridor studies and alternatives analysis, Bus Rapid Transit, urban planning and development, transit operations, and commuter rail. He has recent experience as a Project Manager for the City of Mountain View, Senior Consulting Manager for AECOM and previously served for 33 years as a senior manager with the Santa Clara Valley Transportation Authority (VTA), as Deputy Director for Planning and Development.


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