NECC 2008 Exhibitors | Marketing and Promotions

Marketing and Promotions

Mechanical Requirements & Submission Guidelines

Review these important mechanical requirements when developing advertisements for the Combined Program & Exhibit Guide as well as the L&L Daily Leader.

Dimensions
Combined Final Program & Exhibit Guide Dimensions
The final trimmed page size is 7.875" wide x 10.625" high.
Refer to the chart below for live image area.

L&L Daily Leader Dimensions
The final trimmed page size is 10.375" wide x 14" high.
Refer to the chart below for live image area.

Format

Ads must be supplied as high-resolution (minimum 300 dpi) PDF files.

Ads are full color, process only (CMYK).

Ads may be submitted digitally on zip disk, CD, or e-mail attachment.

Bleed ads are available for Full and Half page advertisements in the Combined Final Program & Exhibit Guide only (please pay close attention to live area recommendations described above). There will be no bleed ads in the L&L Daily Leader.

A laserprint/photocopy must be submitted as a proof.

Color

All ads are to be specified as Process Color only. Spot (Pantone) colors should be matched using process color builds. Ads not supplied as process builds will be returned for correction at the advertiser's expense.

Complete, sign, and send the downloadable order form, along with appropriate payment, no later than March 24, 2008 for the Combined Final Program & Exhibit Guide, or May 1, 2008 for the L&L Daily Leader. Payment details and a mailing address may be found on the downloadable order form.
Send artwork according to the mechanical requirements above no later than March 31, 2008 for the Combined Final Program & Exhibit Guide, or June 9, 2008 for the L&L Daily Leader, to the contact information on the downloadable order form.

Please note the following:

All advertising costs are non-commissionable.
Any deviations from specifications may compromise the quality of the advertisement and may result in increased costs.
ISTE's NECC is not responsible for the quality of reproduction when specifications are not adhered to and reserves the right to alter materials received without approval that are at variance with mechanical requirements.
Avoid rush charges! Submit advertisements by March 31, 2008. If artwork is submitted after deadline, advertiser accepts rush charges or placement in the Exhibit Guide Addendum (black and white only) if ordering an ad for the Combined Conference Program & Exhibit Guide.
Ads cannot be canceled. No refunds will be issued.

Complete, sign, and send the downloadable order form, along with appropriate payment, no later than March 31, 2008. Payment details and a mailing address may be found on the downloadable order form.
Submit materials by March 31, 2008, following guidelines listed below.

Full Company Listing:	Send full company contact details (company name, address, phone, fax, e-mail, and Web address), a maximum 100-word description, and name of exhibiting organization contracted directly with NECC Exhibit Management to neccexhibitorcomm@iste.org, along with order form.
Limited Company Listing:	Send full company contact details (company name, address, phone, fax, e-mail, and Web address) and name of exhibiting organization contracted directly with NECC Exhibit Management, to neccexhibitorcomm@iste.org, along with order form.
Logo in Exhibitor Directory:	Submit logo to neccexhibitorcomm@iste.org. Logo must be submitted at a minimum of 300 dpi in either EPS or TIFF file format, along with order form, as full color process builds (CMYK).
Company Name Bold in Exhibit Indexes:	Submit order form as directed.

Complete, sign, and send the downloadable order form, along with appropriate payment, no later than January 31 for maximum online display time from February through July. Orders will be taken after this date—advertising rates remain unchanged. Payment details and mailing address may be found on the enclosed order form.
Submit logo via e-mail to . Logo must be submitted at a minimum of 300 dpi in either EPS or TIFF file format, converted to RGB color appropriate for online use. Please note color variations on the Web are possible.

Complete, sign, and send the downloadable order form, along with payment of $350, no later than May 23, 2008. Payment details and mailing address may be found on the enclosed order form.
Shipping instructions will be e-mailed to you upon receipt of application and payment, beginning 30 days prior to the conference.
Please note the following:
- Do not send display materials to the address on the order form. Exhibit Management will e-mail shipping instructions upon receipt of application and payment.
- Leftover materials will not be returned.


	1/31	2/8	3/24	3/31	5/1	5/23	6/2	6/9
Combined Final Program & Exhibit Guide			Application Deadline	Artwork Deadline
L&L Daily Leader					Application Deadline			Artwork Deadline
Online Exhibit Hall Floorplan	Application Deadline*	Logo Submission Deadline*
Listing Enhancements				Application & Materials Submission Deadline
Literature Distribution						Application Deadline	Shipping Instructions E-mailed

*Note: orders accepted after these dates